Effective Date: 20/09/2025

At SquidJig.co.uk, your privacy is important to us. This Privacy Policy explains what information we collect, how we use it, and your rights under UK and EU law.

When you use our website, we may collect the following:

• Personal Information – If you contact us (e.g., via email or our online forms), we may collect your name, email address, and any other details you provide.
   
• Usage Data – Information such as your device, browser type, IP address, and browsing activity on our site.
   
• Cookies & Tracking – We use cookies to improve site functionality, analyse traffic, and deliver relevant content and advertising.
   

We use the information collected to:

• Operate and improve our website.
   
• Respond to enquiries and provide support.
   
• Analyse website performance and user behaviour.
   
• Display affiliate product recommendations and advertising.
   

SquidJig.co.uk participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn fees by linking to Amazon.co.uk and affiliated sites.

As an Amazon Associate, we earn from qualifying purchases. This does not affect the price you pay.

Amazon and other third-party vendors may use cookies to track referrals, visits, and purchases.

We use cookies to:

• Understand user preferences.
   
• Provide a better browsing experience.
   
• Track affiliate referrals.
   

When you first visit our site, you will see a cookie consent banner. You can accept or reject non-essential cookies at any time. You can also disable cookies in your browser, but some features may not work properly.

• We may use Google Analytics (or similar tools) to analyse website traffic. These services may collect cookies and usage data.
   
• Our website contains links to third-party sites (including Amazon). We are not responsible for the privacy practices of those sites. Please review their policies directly.
   

We do not sell or rent personal data. We may share limited information with:

• Service Providers (e.g., website hosting, analytics).
   
• Affiliate Programs (e.g., Amazon) to track referrals and purchases.
   
• Legal Authorities if required by law.
   

We retain personal information only as long as necessary to provide our services or to comply with legal obligations. Data that is no longer required will be securely deleted.

You have the right to:

• Access the personal data we hold about you.
   
• Request correction or deletion of your data.
   
• Withdraw consent for data processing.
   
• Object to the use of your data for marketing.
   

To exercise these rights, contact us at info@squidjig.co.uk.

We use reasonable technical and organisational measures to protect your information from unauthorised access, disclosure, or misuse.

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children.

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date.

If you have any questions about this Privacy Policy, please contact us:

📧 Email: info@squidjig.co.uk
🌐 Website: www.squidjig.co.uk